In July 2013, LinkedIn formally rolled out Sponsored Updates (SU), an ad product which runs in the News Feed on users’ home pages. We have been using this product since shortly after it was launched so as SU celebrates its first birthday this month, we thought we would use this milestone to share why we think trade show organizers should be saying Happy Birthday!… Read the...

Dreamforce 2013, the world’s largest software conference, which is currently being held in San Francisco, is set to “achieve record-breaking attendance with more than 130,000 people from 82 countries registered to attend,” according to a press release issued by the organizer on Monday. Since we started following this event organized by software giant, salesforce.com, several years ago, which features 1,250+ sessions and 350 exhibitors, … Read the...